New Kids In the House

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“New Kids in the House” was founded in 2018 by Sarah Seidel and Florian Pohrer in Nuremberg, Germany with the mission to produce sustainable kidswear. The brand focuses on upcycling of post-consumer waste and industrial leftovers—fabrics that are normally shredded, landfilled or incinerated.

The name is an homage to the founders’ teenage years and to the fearless and colorful style of the 80s and 90s. “New Kids in the House” dives deep into the past to find real treasures and brings them back with a contemporary twist. There is also a second meaning to the brand‘s name. It was summer 2016 when Sarah started organizing a playgroup for moms and their kids in refugee shelters as part of her social work studies. There she met Hamdi—a refugee and production manager from Syria—with whom she started sewing kids‘ clothes. Hamdi is now employed at NKitH and is a vital part of our company. In memory of the days when there were numerous new kids around, we named the company: “New Kids in the House”.

All summer caps are produced in the New Kids Studio in Nuremberg, Germany.

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    Wolly Washed-out Multi

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    Wolly is a 5-panel cap for babies and toddlers aged 3 months through 4 years. It comes in 3 different sizes, with an elastic band in the back, so it grows with your child. The cap has earflaps and can be tied with a ribbon. The washed-out multi model comes in in red, yellow and blue shades and has our snake-logo on the front label. Like all our summer caps it is made from pre-used bedlinen. The cap has a light cotton lining and comes with our signature soft visor.
    • Made from pre-used bedlinen
    • Cotton lining
    • Bendable soft visor
    • Adjustable self-fastener
    • 100% cotton (upcycled), machine-washable
    • Handmade in Germany
    $70.00
    $70.00
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  • $70.00
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    Cap Calvin Polka Blue

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    Calvin is a 5-panel cap for kids aged between 2 and 15. It is adjustable, so it grows with your kid. The polka blue model comes in white with handprinted blue polka dots and has our snake-logo on the front label. Like all our summer caps it is made from pre-used bedlinen. The cap has a light cotton lining and comes with our signature soft visor.
    • Made from pre-used bedlinen
    • Cotton lining
    • Bendable soft visor
    • Adjustable self-fastener
    • 100% cotton (upcycled), machine-washable
    • Handmade in Germany
    $70.00
    $70.00
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  • $70.00
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    Cap Calvin Sunflower

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    Calvin is a 5-panel cap for kids aged between 2 and 15. It is adjustable, so it grows with your kid. The sunflower model comes in rust, dark brown and yellow shades and has our snake-logo on the front label. Like all our summer caps it is made from pre-used bedlinen. The cap has a light cotton lining and comes with our signature soft visor.
    • Made from pre-used bedlinen
    • Cotton lining
    • Bendable soft visor
    • Adjustable self-fastener
    • 100% cotton (upcycled), machine-washable
    • Handmade in Germany
    $70.00
    $70.00
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  • $70.00
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    Cap Calvin Washed-out Multi

    , , , ,
    Calvin is a 5-panel cap for kids aged between 2 and 15. It is adjustable, so it grows with your kid. The washed-out multi model comes in in red, yellow and blue shades and has our snake-logo on the front label. Like all our summer caps it is made from pre-used bedlinen. The cap has a light cotton lining and comes with our signature soft visor.
    • Made from pre-used bedlinen
    • Cotton lining
    • Bendable soft visor
    • Adjustable self-fastener
    • 100% cotton (upcycled), machine-washable
    • Handmade in Germany
    $70.00
    $70.00
    Select options
  • $70.00
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    Cap Calvin Atlantis

    , , , ,
    Calvin is a 5-panel cap for kids aged between 2 and 15. It is adjustable, so it grows with your kid. The atlantis model comes in rust, dark brown and teal shades and has our snake-logo on the front label. Like all our summer caps it is made from pre-used bedlinen. The cap has a light cotton lining and comes with our signature soft visor.
    • Made from pre-used bedlinen
    • Cotton lining
    • Bendable soft visor
    • Adjustable self-fastener
    • 100% cotton (upcycled), machine-washable
    • Handmade in Germany
    $70.00
    $70.00
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  • Sale
    $58.80
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    Robin Snake Green Filled Cap

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    Robin is a 5-panel winter cap made of corduroy with an extra warm plush lining. It comes in 4 different sizes for babies and kids up to 8 years. The vintage mint model is dyed in light green tones and feels super soft. It features our soft-visor and the snake-logo on the front. The cap has ear flaps and can be tied with a ribbon.
    • Made of premium german corduroy (industrial overproduction)
    • Lining in organic cotton plush (made in Italy)
    • Ear flaps with ribbon
    • Soft-visor
    • Handmade in Germany
    $58.80
    $58.80
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  • Sale
    $54.60
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    Robin Vintage Mint Filled Cap

    , , , ,
    Robin is a 5-panel winter cap made of corduroy with an extra warm plush lining. It comes in 4 different sizes for babies and kids up to 8 years. The vintage mint model is dyed in light green tones and feels super soft. It features our soft-visor and the snake-logo on the front. The cap has ear flaps and can be tied with a ribbon.
    • Made of premium german corduroy (industrial overproduction)
    • Lining in organic cotton plush (made in Italy)
    • Ear flaps with ribbon
    • Soft-visor
    • Handmade in Germany
    $54.60
    $54.60
    Select options